Overcomplicated OKRs
Objectives, Key Results - valuable tool or overcomplicated theater? OKRs have become a staple with companies that shifted to the Product...
Matt Bjornson
CEO / Founder
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Posts tagged jtbd
Agile isn't dead, the market changed, part three
See the previous articles in the series: Part One Part Two We last looked at the how agile can benefit organizations, and also the chall...
Matt Bjornson
CEO / Founder
Agile isn't dead, the market changed, part two
In the last post, we framed the situation and shared how to define a market. On a positive note, agile, when done well, will continue to...
Matt Bjornson
CEO / Founder
Agile isn't dead, the market changed
Markets change and evolve. Markets are a giant feedback loop. It’s not even worth talking about whether the market is ‘right...
Matt Bjornson
CEO / Founder
Users, Stakeholders, and Customers
Users, Stakeholders, and Customers Aren’t these people the same? Interchangeable? Absolutely not. This is an all too common misu...
Matt Bjornson
CEO / Founder
Setting Yourself Up for Failure
How to set yourself up for failure Failure Porn: Fail fast, fail often. The underlying, implicit assumptions with this frame of thought...
Matt Bjornson
CEO / Founder